Grocery prices: Metrics and analytics to watch
As grocery prices continue to change, and many times rise, it is important for both businesses and
Google showcases good news about AI integration across products
At its annual Google I/O developer conference, Google unveiled its vision for integrating artificial intelligence across its
Generative AI and text analysis
Generative AI has emerged as a game-changing technology in the field of text analysis, including using advanced
Analytics in customer experience and satisfaction
Providing an exceptional customer experience is important for businesses to succeed, and this is especially true for
Neural networks in airport customer experience
Neural networks are a type of machine learning algorithms that can be used to analyze complex and
Truthing with words and data – false advertising and taxes
A recent mainstream media article discusses a class-action settlement between Verizon and its current and former customers
AI ethics in marketing 📰
Marketing ethics, the moral principles that guide the conduct of marketing professionals and organizations, involves adhering to
Simple visualizations with Tableau and SPSS
Visualizations are an effective way to communicate complex data and insights in a clear and concise manner
The power of positive, constructive peer reviews 💡
Peer review is a critical part of the scientific process, helping to ensure the quality and integrity
Qualitative research in social media marketing
Qualitative research in social media marketing involves gathering non-numerical data to gain insights into consumer behavior, preferences,